Start your day with Fairtrade!
Host a Fairtrade Breakfast April 22-May 5, 2013
Everyone knows that breakfast is the most important meal of the day. But what if everyone around the world had a Fairtrade breakfast? What would it mean to producers? Consumers? The planet?
Try these Fairtrade breakfast foods:
Coffee, Tea, Jam, Honey, Bananas, Pineapple, Fruit Juice, Sugar, Cocoa, Rice
Fairtrade certified products, like coffee, tea and bananas are grown by farmers who are paid at least the Fairtrade Minimum Price for their products. Fairtrade farmers also receive the Fairtrade Premium: extra funds for social and business projects in their community. For a farmer, selling a product on the Fairtrade market can make the difference between barely scraping by and investing in their family's future.
Between 22 April and 5 May, thousands of people around the world will serve Fairtrade breakfast to their friends, families and co-workers. You too can change the world over breakfast.
In 2011, 235,000 people in 22 countries took part in similar events. This year lots of Fairtrade producers are also joining in - from cocoa farmers in Ghana to wine growers in Lebanon, uniting us all in one global and fair breakfast.
Use the breakfast to…
- Try new Fairtrade products, like coffee, tea and fruit
- Gather your friends and families and tell them about how Fairtrade changes lives.
… and remember, it is a great excuse to eat chocolate for breakfast!
National Fairtrade Breakfast Campaigns:
- Austria - www.fairtrade.at
- Australia & New Zealand - www.fta.org.au
- Belgium - www.fairtradeday.be
- Czech Republic - www.ferovasnidane.cz
- Finland - www.reilukauppa.fi
- France - www.maxhavelaarfrance.com
- Germany - www.fairtrade-deutschland.de
- Ghana - www.fairtradeafrica.net
- Ireland - www.fairtrade.ie
- Lebanon - www.fairtradelebanon.org
- Malawi - www.fairtradeafrica.net
- Netherlands - www.fairtradegemeenten.nl
- Spain - www.sellocomerciojusto.org
- Switzerland - fairtradebreakfast.ch
- UK - step.fairtrade.org.uk
A fair deal for a day
Many of the foods we eat every day are grown in poor countries by farmers who receive very little pay for their hard work. Commodities like coffee, tea and sugar are sold on notoriously low and volatile markets, and grown in regions vulnerable to natural disasters. In their race for rock bottom prices, many companies overlook factors like environmental sustainability and the rights of workers to organize for higher pay and to protect their health.
When producers sell their goods on the Fairtrade market they receive a minimum price or more for most products as well as a Fairtrade Premium . This money goes into a communal fund for workers and farmers to use to improve their social, economic and environmental conditions. (Read more here)
If everyone in the world had a Fairtrade breakfast for just one day, farmers and producers would receive Premiums equal to:*
- One billion cups of coffee would generate $166,666
- One billion cups of tea would mean $550,000
- Every banana consumed would generate $6,800,000
- If everyone in Asia ate Fairtrade rice it would generate $649,000,000
- If everyone in Europe and the United States drank a glass of Fairtrade orange juice it would equal $88,000,000
Fairtrade makes a difference, wake up the world!
*Figures are in U.S. dollars, based on analysis of world population, current Fairtrade Premiums and consumption patterns.
What a Fairtrade Breakfast means....
“Had it not been for Fairtrade, we would not be in banana market exporting. I think it is important for people to know what Fairtrade has done to rescue the market in the Windward Islands and provide a livelihood for farmers.”
-Renwick Rose, head of Windward Islands Farmer’s Association
“What would it mean to you if the whole world had a Fairtrade breakfast? It would mean that the banana farmers, the cane farmers, the coffee farmers, the mango farmers and the cocoa farmers I work with would also be able to feed their families not only breakfast every day, but also lunch and dinner.”
-Julie Francoeur, Liaison Officer English Speaking Caribbean / Interim Regional Coordinator Paraguay and Haiti